Customer Experience Research
Making Customer Experience Measurable and Manageable
Understanding Experiences Holistically
Customer experiences reach their full potential when meaningful dialogue takes place. The CX Community brings you closer to your target audiences and reveals behaviors, needs, and emotions.
Discover the CX Community
Loyalty. Habit or True Enthusiasm
Customer loyalty ranges from routine behavior to genuine excitement. The Fan Factor reveals how deep the emotional connection to your brand truly runs and what you can do to turn customers into real fans.
How You Can Benefit from the Fan Factor
Measuring Emotions at the Touchpoint
Traditional scales reliably capture what can be easily articulated. PIC|MOTION goes a step further, measuring the emotional dimension of the customer experience beyond what words alone can express.
How Your CX Benefits from PIC|MOTION
Measuring and Managing Customer Experiences with pm+
Customer experience initiatives become more effective when anonymous feedback strengthens processes and individual responses enhance personal interactions. With pm+ we connect both levels into a unified approach that creates clarity and fosters long term loyalty.
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Metrics for an Outstanding Customer Experience
Companies often hold more relevant data than they actively use. Our workshop series shows you how to identify the right metrics, structure your processes, and interpret results with confidence. In this way, you turn information into strategic performance indicators and strengthen both customer satisfaction and business success.
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