International competence and quality
Produkt + Markt is a highly experienced and competent international market research agency.
We are committed to highest standards of quality, whether conducting international surveys or national surveys in Germany:
- Experienced project teams with broad and deep know-how in methodologies, industries and cultures
- In-house coding of open-ended questions
- All partner agencies are connected with our IT-server; we can check in real time the number of interviews conducted, the length of the interviews, data quality, etc.
- Translation of questionnaires double checked by native speakers
Our range of methods includes all relevant quantitative and qualitative survey methodologies: CATI, web-assisted telephone interviewing, CAPI, PAPI, online research, conjoint analysis, mystery research, focus groups, in-depth interviews, innovation workshops. Our customers are national and international market leaders.
Produkt + Markt provides established and long-lasting partnerships with market research agencies in most countries of the world. More over Produkt + Markt is the German WIN member (Worldwide Independent Network of Market Research). Based on this network, in 76 countries we feel at home in all relevant markets of the world.