International competence and quality

Produkt + Markt is a highly experienced and competent international market research agency.
We are committed to highest standards of quality, whether conducting international surveys or national surveys in Germany:

  • Experienced project teams with broad and deep know-how in methodologies, industries and cultures
  • In-house coding of open-ended questions
  • All partner agencies are connected with our IT-server; we can check in real time the number of interviews conducted, the length of the interviews, data quality, etc.
  • Translation of questionnaires double checked by native speakers

Our range of methods includes all relevant quantitative and qualitative survey methodologies: CATI, web-assisted telephone interviewing, CAPI, PAPI, online research, conjoint analysis, mystery research, focus groups, in-depth interviews, innovation workshops. Our customers are national and international market leaders.

Produkt + Markt provides established and long-lasting partnerships with market research agencies in most countries of the world. More over Produkt + Markt is the German WIN member (Worldwide Independent Network of Market Research). Based on this network, in 76 countries we feel at home in all relevant markets of the world.



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